Stockpile

Stockpile is a US based company in the Silicon Valley that allows one to buy fractional shares of stocks of big listed companies. Stockpile's mission is to democratize stock ownership. 86% of the population has never had a chance to own stock because it's intimidating and expensive.

Challenge

For Stockpile, being a startup, the initial challenge was set up their own development team and to align with the lean team from India for the MVP and Test Driven Development methodology requirements. Stockpile contracted Tardis as partner in their endeavor to deliver major customer facing features to make shares easily available to the people through
1. E-gift, purchased online through Stockpile
2. Physical gift card, purchased at a retail location

Solution and Results

Tardis offering was "Development - Team as a service" and involvement encompassed - understanding of product and project requirements, detailing of requirements, propose implementation approach and design, development and testing. We have a successful relationship with Stockpile and have worked on various projects like:

Customer Verification Documents Upload: As per US regulations, it is required to share the identity and income related document with broker to activate an online brokerage account. Prior to this feature, customers used to scan and mail the documents to Stockpile which would take around 15 days to activate an account. This feature allows customers to upload these documents straight from the Stockpile website, reducing the brokerage account activation time to 2 hours.

Store Locator: Through this project Stockpile could provide customers with the ability to find retail stores that carry Stockpile gift cards.

Wishlist/Gift Registry: Wishlist is one of the most important features today for an e-commerce to attract more customers and boost their sale. With this feature customer browses the stocks and adds them to a list created using the built-in "wishlist" feature of the Stockpile. When customer is done adding stocks to the list, the link to wishlist can be shared with family and friends who can gift stocks back to the customer.

Gift Basket: With a similar concept of Wish List feature where customers can ask for stocks as gift, Gift Basket allows customers to send stocks as gifts to their family and friends. Customers can create multiple online gift baskets of stocks for multiple recipients and gift them on various occasions (festivals, birthdays etc.)